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Senior Brand Copywriter



Marketing & Communications
London, UK
Posted on Thursday, January 18, 2024

We are TravelPerk: a scaling unicorn valued at $1.3billion that has raised over $400m since our creation in 2015.

Backed by world-class investors with portfolios including AirBnb, Stripe, Slack, Trello, Gusto, Twitter, Farfetch and Deliveroo, our team is made up of A-players from across the travel and technology industries.

Over the past few years, we’ve been named the fastest-growing SaaS startup in the world by SaaS1000 and featured as one of the hottest startups to watch by both Forbes and Wired. We’re revolutionizing the B2B corporate travel market—worth over $1.3 trillion— to connect people in real life in an enjoyable and sustainable way.

TravelPerk are innovators. During the last year we have welcomed and acquired the likes of Click Travel, NexTravel and Albatross to the team. From TravelCare, to FlexiPerk and of course GreenPerk we are shaping the future of the industry. Our team continues to emerge stronger and stronger as we adjust to the new normal—and that’s where you come in!

If you’re ready to take off with us, keep reading!

About the team
Our Creative Design Team is a dynamic and agile group of professionals dedicated to ensuring the seamless flow of creativity and innovation within our organization. Composed of visionary designers and writers, we're united by a common goal: to deliver exceptional design solutions that resonate with our audience.

Agile Excellence:
At the core of our team's approach is agility. We understand that the creative landscape is constantly evolving, and we embrace change as an opportunity to excel. Guided by the principles of agility, we swiftly adapt to new tools, technologies, and trends to optimize our processes and create impactful designs.

Focused Problem Solving:
Our team thrives on focus. We're committed to refining our creative operations to ensure that each project is executed with precision and purpose. We're not just about creating beautiful visuals – we're about delivering results. With a keen eye for detail and a deep understanding of project management methodologies, we transform ideas into reality.

Collaborative Synergy:
Collaboration is our cornerstone. We believe that the most remarkable designs are born from collective minds working in synergy. Our team collaborates seamlessly across departments, harnessing each individual's expertise to create holistic and impactful campaigns.

Driving Creativity, Together:
As a team, we recognize the vital role that creative operations play in the success of our organization. By optimizing tools, processes, and ways of working, we ensure that our designers can focus on what they do best: creating captivating visuals that resonate with our audience and drive our brand forward.

Join us on our journey of agile creativity and focused innovation. Together, we're shaping the future of design operations, one exceptional campaign at a time.

About the role
We're in search of a seasoned and adept Senior Brand Copywriter to join our dynamic creative team. As a Senior Brand Copywriter, you will take center stage in our creative endeavors, serving as a guiding light for our new brand identity through your exceptional copywriting skills. Your role will involve not only crafting standout copy across multiple channels such as website copy, Google Adcopy, Product Marketing and CRM emails, but also mentoring and guiding others on this exciting branding journey. The ideal candidate will bring a wealth of experience from both in-house and agency settings, thriving in fast-paced environments, and showcasing a track record of end-to-end creative mastery. Your passion for nurturing collaboration and upholding design excellence will be your hallmark.

About you

  • You understand the difference between brand and branding, using this knowledge to empower creative writing solutions that resonate with our audiences across channels.
  • You understand working within the brief and within restrictions and contractions to come up with the best possible solution that makes a connection with our customers.
  • You’re able to ruthlessly prioritize to help drive business success.
  • You work seamlessly with marketeers to deliver solutions that are scalable and help drive performance.
  • You understand building creative writing systems and toolkits that allow others to understand and implement the creative across teams, channels and regions.
  • You understand all channels and formats you’re writing for.

Key Responsibilities:

  • Elevating Brand Copywriting: Playing a pivotal role in raising the bar of writing across diverse projects, while effectively engaging stakeholders in this journey.
  • Brand Writing Guidance & Evolution: Formulating and executing best practices, guidelines, and standardized writing approaches for the creative team. Cultivating a culture of collaboration, responsibility, and ingenuity, while ensuring smooth cross-functional communication and knowledge exchange.
  • End to End Writing: Assisting in the development, testing, and integration of self-serve templates and tools. Empowering others to swiftly create content without sacrificing brand integrity or excessive design involvement.
  • Cross-Functional Collaboration: Collaborate with other departments such as marketing, product, and technology to ensure alignment on project goals and deliverables. Foster positive relationships and clear communication channels to enhance cross-functional collaboration.
  • Leadership and Mentorship: Provide leadership and mentorship to the creative design team. Facilitate skill development, and cultivate a culture of innovation and excellence.

Qualifications and Experience:

  • Proven experience (6+ years) in copywriting both long and short form , brand and creative writing
  • In-house and agency experience, B2B experience ideal
  • Strong understanding of writing tools and technologies and the creative production processes.
  • Exceptional organizational and multitasking skills, with a keen attention to detail.
  • Excellent communication and interpersonal skills to collaborate effectively with cross-functional teams.
  • Proficiency in data analysis and reporting to drive data-informed decisions.
  • Previous leadership experience, with the ability to lead, mentor, and inspire a team.
  • Familiarity with the creative industry trends and emerging technologies is preferred.
  • Experience/knowledge with/of design software (e.g., Adobe Creative Suite, Figma, Sketch) is a plus.
  • If you are a strategic thinker with a passion for design operations and a track record of successfully optimizing creative processes, we encourage you to apply and be a driving force behind our creative excellence.

How we work

Our Vision is for a world where TravelPerk serves as the platform for human connection in-real-life (IRL). We take an IRL-first approach to work, where our team works together in-person 3 days a week. As such, this role requires you to be based within commuting distance of our London hub. We fundamentally believe in the value of meeting in-real-life to improve connectivity, productivity, creativity and ultimately making us a great place to work.

Please submit your resume in English if you choose to apply. Remember to submit an updated resume.

TravelPerk is a global company with a diverse customer base—and we want to ensure the people behind our product reflect that. We’re an equal opportunity employer, meaning you’re welcome at TravelPerk regardless of your appearance, where you’re from, or anything else that makes you.