TRACTIAN
TRACTIAN is transforming the industrial world by empowering frontline maintenance workers to achieve more. We’ve fused cutting-edge hardware with innovative software into one powerful platform, disrupting legacy systems and delivering smarter, faster solutions for our clients.
Develop creatives for paid channels (Meta, Google, LinkedIn) with a strong focus on testing hypotheses and improving CAC and CVR.
Plan and execute A/B and multivariate tests for ads, creative concepts, headlines, CTAs, formats, and messaging.
Build creative frameworks and testing matrices to scale winners and retire underperformers quickly.
Design and optimize landing pages with a conversion-first mindset, using data from heatmaps, analytics, and funnel behavior.
Develop visual and structural templates for lifecycle emails, nurturing flows, and outbound sequences.
Create testable design hypotheses based on data. Prioritize experiments using impact vs. effort and performance goals.
Collaborate with Performance Marketing, Growth, and Product Marketing teams to design, launch, and analyze tests.
Document learnings and build a growing library of insights to scale across regions.
Maintain a performance-focused design system that supports rapid iteration without sacrificing quality.
Work with PMM and Paid Media on messaging frameworks and creative angles per segment, industry, or channel.
3+ years of experience in performance design, paid media creatives, CRO, or growth-focused design.
Strong portfolio showing LPs, ads, experiments, creative iterations, and measurable impact.
Proficiency in Figma and familiarity with testing tools (Google Optimize, VWO, Convert, HubSpot tests, or equivalents).
Solid understanding of funnel mechanics, CRO principles, and experimentation frameworks.
Analytical mindset. Able to read data, identify insights, and turn them into creative tests.
English proficiency for daily collaboration with US, MX, and BR teams.
• Competitive salary and stock options
• 30 days of paid annual leave
• Education and courses stipend
• Earn a trip anywhere in the world every 4 years
• R$1.035/month for meals allowance
• Health plan with national coverage and without coparticipation
• Dental Insurance: we help you with dental treatment for a better quality of life.
• Gympass and Sports Incentive: R$300/mo extra if you practice activities
