What is the role?

Senior Brand Designer

We are looking for a Sr. Brand Designer to play essential roles in the execution of award-winning ideas. Creatives at ThoughtSpot are passionate and bring exceptional creative thought and craft output, developing and delivering from brief to the end users. As a Sr. Brand Designer, you will work closely with the marketing team and other stakeholders to develop and execute compelling visual content that communicates our brand values and messaging to our target audience. You will support our mission to elevate ThoughtSpot Brand & Creative to create a recognized, loved, and trustworthy brand and differentiate our brand from the competition. Delivering a faster, cost-efficient, and better solution for large-scale creative work by reducing dependency on external partners is key. You will be evolving the visual and content language of the TS brand and continuing to hone in on the brand systems to create styles that ensure the brand’s creative direction and voice are consistent across all channels.

The Brand & Creative Team at ThoughtSpot values creativity and innovation in their approach to problem-solving. We are skilled storytellers and conceptual thinkers, and we work collaboratively in a multidisciplinary environment to bring our ideas to life. We have a team of creative professionals who apply our skills and expertise to develop strategic insights and ideas that are both beautiful and effective. Creativity and craftsmanship are highly valued at ThoughtSpot. We are passionate about our work and committed to producing high-quality outcomes by pushing creative boundaries.

What you'll do:

• Develop and execute our brand's visual identity across all channels for various touch-points across Digital & Print Ads, Videos, Landing Pages, Packaging, Emails, Swags, OOH, Events, and Experiential.
• Create visual content, including graphics, illustrations, and images that effectively communicate our brand messaging and values.
• Build Brand Guidelines and create the visual identity, design systems, and templates for agility.
• Ensure that all brand materials are consistent with our visual identity guidelines and meet our standards for quality and effectiveness to establish global brand consistency to build awareness and trust.
• Deliver award-winning work through ideas, creativity, and the use of interactive media.
• Create high-performed integrated marketing campaigns, including paid acquisition, CRO & Web, SEO, Email Marketing & Retention, and Social for performance and growth marketing.

What you bring:

• 6+ years of experience in brand design working in an in-house and/or agency environment, with exceptional design aesthetics with a portfolio to demonstrate.
• Proficiency in Figma, and Adobe Creative Suite, including Photoshop, Illustrator, and InDesign.
• A degree in Graphic Design, Visual Communications, or a related field.
• Ability and experience to produce designs across a variety of formats, platforms, and environments including logos, visual identities, websites, OOH, social, and physical environments, and more.
• Experience in branding, brand strategy, and understanding design in a way that can be relayed effectively through all components of a brand.
• Creating or redesigning or refreshing a distinct brand identity for brands.
• Understanding of Design Systems, design processes, and front-end implementation.
• Expertise in design fundamentals including typography, grids, color theory, illustration and animation, and visual hierarchy.
• Stay up to date with the latest design and technology trends. Keep on top of what’s hot, what’s not, what's new, and what's upcoming.
• Knowledge of best practices for digital design and social media platforms.
• Experience with motion graphics and video editing is a plus.

#LI-MS5

#LI-Remote