National Account Manager, Grocery & Specialty
The Honest Company
We appreciate your interest in employment with The Honest Company! The Honest Company is committed to a policy of equal employment opportunity, and will not discriminate against an applicant or employee on the basis of race, color, religion, creed, national origin, ancestry, sex, gender, age, physical or mental disability, veteran or military status, genetic information, sexual orientation, gender identity, gender expression, marital status, or any other legally-recognized protected basis under federal, state, or local law. Applicants with disabilities who need assistance with the application process may be entitled to a reasonable accommodation in accordance with applicable law. If you need assistance in completing this application or with the application process because of a disability, please contact the Human Resources Department at 1.888.862.8818 or 1.310.857.3020.
About Us
The Honest Company (NASDAQ: HNST) is a personal care company dedicated to creating cleanly-formulated and sustainably-designed products spanning categories across diapers, wipes, baby personal care, beauty, apparel, household care and wellness. Launched in 2012, the Company is on a mission to challenge ingredients, ideals, and industries through the power of the Honest brand, the Honest team, and the Honest Standard. For more information about the Honest Standard and the Company, please visit www.honest.com.
Our Mission
We're on a mission to empower people to live happy, healthy lives. We're a wellness brand with values rooted in consciousness, community, transparency, and design. Every day and in every way, we hold ourselves to an Honest standard. We believe that it is our responsibility to do our part to help create a healthy and sustainable future for all.
The Role
Role Overview
The National Account Manager, Regional Food, Specialty & Distributor Channels, is responsible for leading strategy, execution, and profitable growth across a diverse portfolio of regional food, specialty retail, military, and distributor partners. This role owns the full commercial relationship for assigned customers, serving as the primary business owner and strategic lead.
Reporting to the VP of Sales, this role acts as the central orchestrator across Sales Planning & Insights, Finance, Supply Chain, Marketing, Operations, and broker partners to ensure disciplined execution, forecast accuracy, and scalable growth. Success in this role requires both strategic leadership and strong operational rigor.
What You Will Do
Strategic Leadership & Customer Ownership
- Serve as the senior point of contact for assigned regional food, specialty, military, and distributor customers.
- Set clear annual and multi-year customer strategies aligned with enterprise growth and profitability objectives.
- Lead Key Account line reviews, joint business planning, and strategic engagements to strengthen partnerships and execution.
Account & Channel Strategy
- Own and execute customer-specific strategies across assortment, pricing, promotion, merchandising, and omnichannel execution.
- Translate brand and category priorities into actionable account plans that drive distribution, sell-through, and shelf productivity.
- Partner with Sales Planning & Insights to ensure alignment with broader channel and portfolio strategies.
Financial Ownership & Forecasting
- Own sales, supply, and trade accrual forecasts across assigned accounts; reconcile plans to actuals and course-correct as needed.
- Partner closely with Finance and Supply Chain to align demand planning, inventory health, and service levels.
- Operate within pricing and trade guardrails while identifying opportunities to improve ROI and execution efficiency.
Execution Excellence & Broker Leadership
- Lead, enable, and hold broker teams accountable for executional excellence, priorities, and performance outcomes.
- Oversee broker-managed selling for smaller and emerging customers while maintaining full ownership of results.
- Monitor in-market performance, inventory risks, and competitive activity to proactively address issues and opportunities.
Cross-Functional Leadership
- Serve as the primary connector between customers and internal teams to ensure go-to-market plans are executed with speed and clarity.
- Collaborate with Marketing on innovation launches, customer storytelling, and retail programs.
- Partner with Operations and Supply Chain to support seamless execution and customer service.
Who We Are Looking For
Experience & Capabilities
- 5+ years of progressive CPG sales experience, ideally within regional grocery, specialty, natural, or emerging channels.
- Experience managing distributor relationships (UNFI, KeHE) and broker-led selling models.
- Strong forecasting, analytical, and financial acumen across sales, supply, and trade accruals.
- Working knowledge of syndicated data and category management principles.
- Proven ability to influence cross-functional partners without direct authority.
- Highly organized, detail-oriented, and comfortable operating both strategically and tactically.
Leadership Profile
This role is ideal for a commercially minded leader who combines strategic thinking with hands-on execution. You are comfortable setting direction, simplifying complexity, and driving accountability across internal teams and external partners.
Why This Role Matters
Regional food, specialty, and distributor channels represent a critical engine for breadth, flexibility, and long-term growth. This role ensures we show up as a disciplined, strategic partner across a complex customer landscape while building scalable processes, strong execution, and durable relationships.
Compensation
The pay range for this role is $130,000 - $160,000. Actual compensation is based on many factors including but not limited to depth of experience, skill level, ability, knowledge, education, certifications, and specific work location. This may be different in other locations due to differences in the cost of labor.
The total rewards package for this position may also include base, annual incentive plan, benefits, retirement plan, equity, and Employee Stock Purchase Plan.
Benefits & Perks
At Honest, we’re all about investing in our people. We’re dedicated to providing a benefits package that supports your well-being, growth, and balance. Check out our benefits and perks we offer to help you thrive both in and out of the office:
- Comprehensive Health & Wellness 🏥: We’ve got you covered with top-tier health, dental, and vision plans to keep you and your family feeling great.
- 401k with Company Match 💰: Your future matters to us. We match your 401k contributions to help you secure a strong financial future.
- Wellness & Fitness 💪: Stay healthy with a monthly fitness reimbursement and, for those in our Playa Vista office, an onsite gym to keep you active and energized.
- Work-Life Balance ⚖️: We value your time. We provide a generous and flexible vacation policy to relax, recharge, and spend time on what matters most.
- Family-Friendly Leave 👶: Growing your family? We offer generous maternity and paternity leave to support you during this exciting journey.
- Ownership & Equity 💼: Ownership isn’t just a mindset here—it’s real. Every full time employee is granted equity, giving you a direct stake in our future. When we win, you win.
- Education Reimbursement 🎓: We’re committed to your growth—whether it’s for professional development or a new passion, we offer education reimbursement to help you learn and level up.
- Pet Insurance 🐾: We love your furry family members too! Our pet insurance ensures your pets are taken care of, because they’re part of the family.
- Employee Discounts 🛍️: Treat yourself and your loved ones to Honest products with exclusive employee discounts.
Please note: Benefits offerings may vary based on the position and geographic location.
California Privacy Rights Notice for Californian Job Applicants and Prospective Talent
Effective Date: January 1, 2020
Under the California Consumer Privacy Act of 2018 (“CCPA”), The Honest Company, Inc. (“Honest” or “us” or “we”) is required to inform California residents who are our job applicants or prospective talent (together “job applicants” or “you”) about the categories of personal information we may collect about you and the purposes for which we use this information. Click here if you are a California resident to read disclosures required by the CCPA. Note this notice applies only to personal information that is subject to the CCPA.
Categories of Personal Information We Collect. We may collect the following categories of personal information about our job applicants, who are California residents:
- Name
- Signature
- Social Security Number
- Email and mailing address
- Telephone number
- Education
- Employment history
How We Use Job Applicants' Personal Data. We use and disclose the personal information we collect for our business purposes. These business purposes include, without limitation:
- Processing evaluating your application to determine your qualifications for the role to which you’ve applied, and communicating with you about your application, including to check references or your background, and communicate with you about other jobs that may interest you.
- Other business purposes as identified in the CCPA, which include:
- Auditing related to our interactions with you;
- Legal compliance
- Detecting and protecting against security incidents, fraud, and illegal activity;
- Debugging;
- Performing services for us, such as analytics;
- Internal research for technological improvement; and
- Internal operations.
Other Interactions with The Honest Company. More information about our privacy practices can be found in our Privacy Policy, which is incorporated herein by reference.
Contact Us. For questions or concerns about our Privacy Policy, please contact us at privacy@honest.com.
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