About Stori

Stori is the Mexican unicorn dedicated to building a digital platform of financial services for millions of underbanked people in Latin America. It currently serves more than 2 million customers. Stori currently operates in Mexico and has a global team with offices in Mexico City, Arlington (Virginia), and Bogota.

Stori is one of the top-funded startups in the region with $400 million raised to date. We are backed by top venture capital funds globally and locally, such as Lightspeed Venture Partners, GGV Capital, GIC, General Catalyst, Goodwater Capital and Mexico’s leading family office Tresalia Capital. These funds have deep experience and whose success stories include Stripe, Airbnb, Snapchat, Affirm, and Alibaba’s Ant Financial.

Stori is powered by the collective experience and expertise of our team. Together, the leadership team brings numerous years of experience in consumer finance, banking and technology across Mastercard, Stripe, Intel, Capital One, Block (Square), Morgan Stanley, GE Money, HSBC, and Rappi in the U.S. and Mexico.

At Stori, we are an inclusive and meritocracy-driven team that welcomes diversity of background, experience and thinking. We are passionate about our mission and take pride in the products we build. We seek team and individual excellence to deliver the best product and experience to our customers who are often said No to by traditional banking players.

Requirements

• 6+ years of experience as a designer, focusing on growth, user acquisition and marketing-related design projects.
• Strong portfolio showcasing your ability to drive on user acquisition projects such as user referral campaigns, landing pages, and marketing websites with measurable business impact.
• Expertise in visual design, interaction design and the tools to deliver them such as Figma and Adobe Creative Suite.
• Proven ability to translate marketing objectives into user-friendly and high-conversion designs that leverage conversion optimization techniques and A/B testing..
• Strong understanding of user-centered design principles and best practices across both mobile and web platforms with a focus on growth.
• Excellent collaboration and communication skills to work effectively with cross-functional teams, including product, marketing, and developers.
• Experience working in a high-growth, fast-paced, data-driven environment.
  
  

Bonus Points

• Experience with social media marketing and creating promotional materials (e.g., campaign banners, flyers, co-branded visuals) for platforms like WhatsApp, TikTok, Instagram, Facebook, and LinkedIn.
• Experience in fintech or financial services industries.
• Familiarity with SEO best practices and how they influence design for web.
  
  

In Your Application, Please Include

• A portfolio showcasing your experience in user acquisition and marketing design, including landing pages, referral programs, and conversion rate optimization projects.
• Specific examples of projects where you have driven user growth or improved engagement through design.
• A brief explanation of why you’re interested in joining Stori and how your experience aligns with the role.
  
  

The Role

As Stori’s Senior Designer for Growth you will lead design efforts focused on user acquisition and growth at Stori. You will be responsible for designing impactful user experiences that enhance product engagement and drive user growth. This involves designing high-impact touchpoints that drive user acquisition through referrals and Stori’s landing pages, along with supporting marketing and promotional initiatives, such as campaign banners, flyers, and co-branded visuals, to boost both acquisition and retention. You’ll possess a deep understanding of growth fundamentals, a keen eye for visual design, and a data driven approach to decision-making. You will collaborate closely with cross-functional teams to ensure that the designs effectively convert users and build a foundation for Customer Love.

This is the ideal role for you if you love the following

• Crafting beautiful, high-converting experiences: You'll meticulously design every pixel, ensuring a seamless and engaging user journey across all platforms.
• Making a real impact: Your work will be seen by millions, directly contributing to Stori's growth and mission of empowering the underbanked.
• Growth hacking through design: You'll apply growth principles to design, experimenting with new ideas and optimizing for conversion.
• Collaborating with amazing people: You'll partner closely with marketing, product, and engineering to develop and execute impactful growth strategies.
• Championing the user: You'll be a strong advocate for the user, ensuring their needs are at the center of every design decision.
• Using data to drive results: You'll leverage data and A/B testing to validate design choices and continually improve the user experience.
  
  

What You'll Own

• End-to-end design: Own the design process for key customer touchpoints, including websites, landing pages, referrals and marketing campaigns.
• User acquisition: Create high-converting experiences that clearly communicate Stori's value proposition and drive sign-ups.
• Conversion optimization: Analyze user behavior data to identify friction points and optimize conversion funnels for maximum impact.
• Brand consistency: Ensure all designs align with Stori's brand identity and contribute to a cohesive brand experience.
  
  

Design system advocacy: Leverage and contribute to Stori's design system to ensure consistency and efficiency across all customer touchpoints.

What We Offer

• Make a positive impact on the lives of our customers via financial inclusion
• Professional development opportunities
• International exposure & work experience
• Company swag
• Legally required benefits