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Manager, SMC UK and Nordics



London, UK
Posted on Monday, September 11, 2023

Snap Inc is a technology company. We believe the camera presents the greatest opportunity to improve the way people live and communicate. Snap contributes to human progress by empowering people to express themselves, live in the moment, learn about the world, and have fun together. The Company’s three core products are Snapchat, a visual messaging app that enhances your relationships with friends, family, and the world; Lens Studio, an augmented reality platform that powers AR across Snapchat and other services; and its AR glasses, Spectacles.

The Small and Mid Customer team (SMC) — a group within Snap’s Advertising Solutions organization — focuses on challenger brands, disruptive business models, and high-growth, high opportunity performance advertisers, which range from traditional customers to early-stage startups.

We’re looking for a Manager to join the Snapchat Small and Mid Customer advertising business. This role will be, based in London. As a Manager, you’ll act as a business owner to develop the UK and Nordics SMC team.

You will manage a team of Account Executives and Account Managers based in London, Stockholm, Copenhagen and Oslo.. You will need to have natural leadership skills; the ability to coach, develop, and challenge your direct reports; and strong client-facing skills. Market leaders should have a deep understanding of the performance of top accounts at Snap and a point of view on how they would accelerate growth in their vertical over the next year. By partnering with your local Country Manager and SMC leadership, you’ll develop a go to market strategy with advertisers of varying maturity levels to deliver substantial revenue growth.

What you'll do:

  • Have command of and be responsible for the growth of your regions at Snap and be able to inform client teams on trends in these regions

  • Manage a team of Account Executives and Account Managers

  • Build and manage relationships with key clients and agency partners

  • Hold your team accountable to revenue quotas and KPIs

  • Define, execute, and deliver KPI-driven measurement strategies

  • Understand broad vertical trends and translate into strategic areas and opportunities to drive growth of the business

  • Determine individual quotas and account lists for team

  • Develop strategic insights, highlight opportunities, and provide structured reporting on performance in their market or market vertical

  • Define the go to market strategy and be the Snapchat voice in the regions

  • Maintain deep expertise on Snapchat products and developments and leverage that understanding to identify cross-selling opportunities relevant to customers’ business goals

  • Conduct market analysis to identify, prioritize, and secure business opportunities independently based on a deep understanding of your region and the business strategies of your customers

  • Own reporting and stakeholder management for your regions

  • Build a culture of sharing and disseminate best in class work across the team and broader organization

Knowledge, Skills and ability:

  • Demonstrated ability to communicate, present and influence credibly and effectively at all levels of the organization (internally and externally)

  • Proven ability to drive the sales process from plan to close

  • Strong business sense and industry expertise

  • Excellent mentoring, coaching and people management skills

  • Experience working effectively with cross-functional teams and all levels of management

Minimum Qualifications:

  • Bachelor’s degree or equivalent experience preferred

  • 10+ years experience in digital media space

  • 3+ years of experience managing a team

  • Can facilitate meetings with multiple senior stakeholders

  • Pre-existing relationships with marketers within the regions

  • Embodies Snap values - Kind, Smart, Creative

Preferred qualifications:

  • Passion for Snap Inc. products and marketing!

  • Strong existing relationships with top marketing decision makers in the industry

  • Extensive knowledge of performance marketing including industry trends, measurement and attribution approaches, and competitive product knowledge

  • Excellent communication and presentation skills, including the ability to build trust with C-level clients by understanding their business needs and tailoring communications

  • Deep knowledge of the self-serve platform, auction, and biddable form of digital advertising buying

  • Competency in hiring, building and mentoring team

At Snap, we believe that having a team of diverse backgrounds and voices working together will enable us to create innovative products that improve the way people live and communicate. Snap is proud to be an equal opportunity employer, and committed to providing employment opportunities regardless of race, religious creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, pregnancy, childbirth and breastfeeding, age, sexual orientation, military or veteran status, or any other protected classification, in accordance with applicable federal, state, and local laws. If you have a disability or special need that requires accommodation, please don’t be shy and contact us at

Our Benefits: Snap Inc. is its own community, so we’ve got your back! We do our best to make sure you and your loved ones have everything you need to be happy and healthy, on your own terms. Our benefits are built around your needs and include paid maternity & paternity leave, comprehensive medical coverage, emotional and mental health support programs, and compensation packages that let you share in Snap’s long-term success!