Field Marketing Manager, US Central & East
Marketing & Communications
New York, NY, USA
USD 102,700-263k / year
Veeam is the Data and AI Trust Company, specializing in helping organizations ensure their data and AI are fully understood, secured, and resilient to enable the acceleration of safe AI at scale. As the market leader in both data resilience and data security posture management, Veeam is built for the convergence of identity, data, security, and AI risk. Headquartered in Seattle with offices in more than 30 countries, Veeam protects over 550,000 customers worldwide, who trust Veeam to keep their businesses running. Join us as we go fearlessly forward together, growing, learning, and making a real impact for some of the world’s biggest brands.
About the Role
Veeam, following its acquisition of Securiti AI - the leader in AI-powered data security posture management (DSPM) - is seeking a Regional Field Marketing Manager to drive growth in this innovative business.
The Senior Field Marketing Manager will own the regional field marketing strategy for US Central & East, driving pipeline for the combined Securiti AI + Veeam security and data management offering. This is a senior, execution-and-strategy hybrid role: you'll set the regional plan, oversee end-to-end execution and be the primary point of coordination between Sales, Channel and extended global and regional marketing teams.
Key Responsibilities
- Own the regional field marketing plan and budget for US Central & East aligned to Sales pipeline targets.
- Partner with regional Sales leadership to translate territory priorities and target accounts into marketing programs.
- Plan and execute integrated campaigns across ABM, field events, executive programs, trade shows, and webinars that position the combined Securiti AI + Veeam value proposition.
- Develop joint marketing initiatives with GSIs, regional integrators, VARs, and cloud partners active in the region.
- Orchestrate cross-functional collaboration across Sales, BDRs, Channels, Alliances, Product Marketing, Demand Generation, Customer Success, Communications, and subject matter experts.
- Report on campaign performance, pipeline contribution, and ROI against the targets above; adjust regional investment mix quarterly based on results.
Qualifications
- 8+ years in B2B field marketing, demand generation, or partner marketing, ideally in enterprise security, cloud, or data management.
- Demonstrated ownership of a regional or segment budget.
- Experience running MDF or co-op fund programs, including compliance and ROI reporting - not just awareness of the concept.
- Track record of measurable pipeline contribution
- Strong stakeholder management with senior Sales leaders and cross-functional peers, in a multi-brand or post-acquisition environment.
- Experience marketing through a merger, acquisition, or brand-integration period.
- Customer advocacy program experience.
- Bachelor's degree in marketing, Communications, Business, or related field (or equivalent experience).
What you'll get
- Unlimited paid time off, 12 paid holidays including 4 global VeeaMe Days for self-care and 24 paid volunteer hours annually through Veeam Cares
- Paid parental leave: 8 weeks for all parents, 16 weeks for birthing parents
- Medical, dental, and vision coverage starting on your first day
- Mental health support, therapy sessions, and digital wellness tools via our Employee Assistance Program
- 401(k) retirement plan with company matching contributions
- Fertility, adoption, and surrogacy support through Maven, plus paid volunteer time
- AirVet: 24/7 virtual veterinary care at no cost
- Legal services, identity protection, and supplemental health insurance options
- Tax-advantaged spending accounts for healthcare, dependent care, and commuting
- Opportunities to learn and grow through on-demand libraries (LinkedIn Learning, O’Reilly), mentoring, workshops, and learning events like our annual Global Day of Learning
Compensation Transparency
Veeam is committed to pay transparency and equitable compensation. For this role, the compensation range below reflects the expected total target compensation (TTC), inclusive of base pay and a competitive performance-based bonus. For roles with a commission plan, the compensation range represents On Target Earnings (OTE), which includes base salary plus variable commission. When determining compensation, Veeam takes into consideration factors such as experience, education, skills, and geographic zone. Offers are typically made below the midpoint of the range.
In addition to compensation, Veeam provides a comprehensive benefits package, including health coverage, retirement plans, and unlimited time off.
Veeam Software is an equal opportunity employer and does not tolerate discrimination in any form on the basis of race, color, religion, gender, age, national origin, citizenship, disability, veteran status or any other classification protected by federal, state or local law. All your information will be kept confidential.
Personal data collected during the recruitment process will be processed in accordance with our Recruiting Privacy Notice, which explains how your information is collected, used, and handled in connection with hiring activities. By applying for this position, you consent to this processing.
By submitting your application, you confirm that the information provided, including any supporting documents, is complete and accurate to the best of your knowledge. Any misrepresentation, omission, or falsification may result in disqualification from consideration or, if discovered after employment begins, termination of employment.
