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Social Media Manager/Content Creator

Our-Berry

Our-Berry

Marketing & Communications, Design
Accra, Ghana
Posted on Monday, April 29, 2024

Berry Health is a full-stack consumer healthcare company initially focused on sexual health, skincare, hair loss, & mental health. We provide online consultations, prescription medication, and home delivery built for the African market, starting with Ghana.

Our Mission

To provide easy and affordable healthcare to everyone in Africa regardless of gender, class, sexual orientation or lifestyle by braving shame and stigma.

The Role

We are looking for an experienced Social Media Manager/Content Creator to own our brand identity across all communication channels. A wizard of socials to generate growth and drive sales.

You will be a key player in executing our organic social media strategy which includes elevating our social media presence and actively connecting with our target audience. The ideal candidate should possess a deep understanding of social media platforms, stay updated on digital marketing trends, and be a compelling storyteller.

This role requires a versatile individual who can thrive in a fast-paced startup environment.

Weʼre open to explore different employment conditions and relative compensations based on the candidates availability.

What youʼll be doing

Develop and implement organic social media strategies to boost brand recognition, elevate customer interaction, and drive organic conversions

Plan, schedule, and publish unpaid and unpromoted social media content, ensuring regular updates and posts are in line with our content calendar

In collaboration with our Lead Graphic Designer and wider marketing team, create and curate engaging content across various social platforms such as Instagram, Facebook, Twitter, TikTok and other relevant channels to foster brand awareness and community engagement.

Track, analyse, and report on key social media metrics, providing insights and recommendations for optimisation

Stay updated on industry trends, social listening, and explore innovative ways to elevate our social media presence

Engage with the online community of relevant influencers to generate awareness and encourage interest towards our service

Monitor and respond promptly to social media comments, messages, and inquiries, maintaining an authentic and positive brand voice.

Monitor and evaluate essential performance metrics, including reach, engagement, conversions, and sentiment analysis.

This role will be a great fit if you have

Creativity

Excellent written and verbal communication skills

In-depth knowledge of various social media platforms and their unique audiences and algorithms

Experience in social media analytics and the ability to report and derive actionable insights

Bachelor's degree in Marketing, Communications, or a related field is preferred

How to apply

  • Send your CV and portfolio to Makafui Ayimey, Director of PR  mak@ourberry.com