Product Marketing Manager
Multiverse
Multiverse is the upskilling platform for AI and Tech adoption.
We have partnered with 1,500+ companies in the US & UK to deliver a new kind of learning that's transforming today’s workforce.
Multiverse apprenticeships are designed for people of any age and career stage and focus on building critical AI, data, and tech skills. Multiverse learners have driven $2bn+ ROI for their employers, using the skills they’ve learned to improve productivity and measurable performance.
In June 2022, Multiverse announced a $220 million Series D funding round co-led by StepStone Group, Lightspeed Venture Partners and General Catalyst. With a post-money valuation of $1.7bn, the round makes the company the UK’s first EdTech unicorn.
But we aren’t stopping there. With a strong operational footprint and 800+ employees globally, we have ambitious plans to continue scaling. We’re building a world where tech skills unlock people’s potential and output. Join Multiverse and power our mission to provide equitable access to economic opportunity, for everyone.
About the Role
Join our dedicated team as a Product Marketing Manager, where your mission will revolve around spearheading the launch of innovative apprenticeship programs by fostering collaborative efforts with our product and enterprise sales teams. Embedded within Multiverse, the Product Marketing division is more than just a department; it's where strategy meets impact, offering you a prime seat at the table with our executive leaders and enabling you to leave a tangible mark on our educational landscape.
Responsibilities
Conduct thorough qualitative and quantitative market analysis to understand the landscape. Identify and define target customer segments for the apprenticeship programs. Collect data on competitors' products and services to ensure a competitive advantage.
Benchmark Multiverse's apprenticeship programs against industry standards to grasp our competitive edge. Analyze competitor pricing and positioning to understand the market landscape. Provide insightful recommendations to strengthen Multiverse's value proposition.
Develop unique selling propositions and create compelling messaging that underscores the benefits and features of our apprenticeship programs. Establish messaging guidelines to ensure consistency across marketing collateral and sales tools.
Develop and distribute training materials to educate sales personnel on product features. Craft and apply a sales strategy playbook focused on specific customer segments. Establish feedback channels between sales and product teams to enhance product offerings.
Requirements and Skills
5+ years in product marketing or related field
Competence in market analysis and segmentation
Skills in developing compelling product messaging and unique selling propositions
Experience in developing training materials for sales teams
Capability to analyze competitor pricing and positioning
Proven track record of successfully launching products or services
Demonstrated experience in leading cross-functional project teams
Experience in formulating go-to-market strategies
This role requires someone in our London office 3 times a week
Benefits
Time off - 27 days holiday, plus 5 additional days off: 1 life event day, 2 volunteer days, 2 company-wide wellbeing days (M-Powered Weekend) and 8 bank holidays per year
Health & Wellness- private medical Insurance with Bupa, a medical cashback scheme, life insurance, gym membership & wellness resources through Wellhub and access to Spill - all in one mental health support
Hybrid & remote work offering - with weekly or monthly visits to the London office and the opportunity to work abroad 45 days a year
Team fun - weekly socials, company wide events and office snacks!
Our commitment to Diversity, Equity and Inclusion
We’re an equal opportunities employer. And proud of it. Every applicant and employee is afforded the same opportunities regardless of race, colour, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender, gender identity or expression, or veteran status. This will never change. Read our Equality, Diversity & Inclusion policy here.
Right to Work
Do you have the right to work in the UK? Unfortunately, at this time we cannot offer sponsorship for this role and we cannot consider overseas applications.
Safeguarding
All posts in Multiverse involve some degree of responsibility for safeguarding. Successful applicants are required to complete a Disclosure Form from the Disclosure and Barring Service ("DBS") for the position. Failure to declare any convictions (that are not subject to DBS filtering) may disqualify a candidate for appointment or result in summary dismissal if the discrepancy comes to light subsequently.