Join our companies in their quest to drive powerful, positive, change that endures.

Senior Growth Strategy Manager, B2C

Multiverse

Multiverse

Sales & Business Development, Operations
London, UK
Posted on Friday, December 22, 2023

We’re on a mission to create a diverse group of future leaders. We do that through professional apprenticeships because we believe learning on-the-job creates a more equitable and successful path to careers. We find, train and support talented individuals, wherever they are in their career journey, and equip them with the in-demand tech, software engineering, and data skills to transform their careers and deliver a better route to growth for their employers.

We’ve had some big achievements. We hit 10,000 apprentices in our community - and counting. We launched one of the largest data apprenticeship programs in the UK with Jaguar Land Rover, and we’ve partnered with companies like Mars, Verizon and CitiBank. Not to forget becoming a mission-driven EdTech unicorn after our $220m Series D.

But we aren’t stopping here. Join Multiverse and build the future of learning at work.

Responsibilities

  • Lead our global B2C growth strategy, optimising existing marketing channels and identifying promising new ones.

  • Harness data to make informed decisions. You'll conduct A/B testing, evaluate campaign effectiveness, and pinpoint data-driven growth opportunities.

  • Serve as our internal expert on B2C growth, maintaining robust relationships with ad agencies and third-party vendors.

  • Collaborate with our Digital Ops and Tech teams to boost our website's conversion efficiency.

  • Develop and manage tracking systems to measure success, identify areas of improvement, and drive data-backed decisions.

  • Oversee our paid media agency, setting up always-on testing to drive CPA and performance improvements.

  • Facilitate cross-team collaboration to identify and troubleshoot growth and conversion challenges.

  • Align with the Data team to ensure Marketing teams have the necessary data, analysis, and forecasts to optimise candidate acquisition and conversion.

  • Collaborate with Regional leaders to comprehend GTM sales cycles, identify acquisition challenges, and assess candidate quality.

Qualifications

  • 6+ years of experience in growth marketing or consulting

  • Preferable: experience in launching and optimising paid campaigns across channels such as LinkedIn, Meta, TikTok, and search engine marketing.

  • You have an analytical mindset and experience with A/B testing, marketing attribution, funnel measurement/optimization, and reporting.

  • Tech-savvy with practical experience in Google Analytics, Mixpanel, Tableau, Salesforce, and other analytical tools.

  • Strong critical thinking skills with a knack for data analysis, trend identification, and evidence-based recommendations.

  • Exceptional relationship management skills, capable of effective interaction with both internal and external partners.

Benefits

  • TIME OFF - 27 days holiday, plus 7 additional days off: 1 life event day, 2 volunteer days and 4 company-wide wellbeing days and 8 bank holidays per year

  • HEALTH & WELLNESS- private medical Insurance with Bupa, a medical cashback scheme, life insurance, gym membership & wellness resources through Gympass and access to Spill - all in one mental health support

  • HYBRID & REMOTE WORK OFFERING - with weekly visits to the London office and the opportunity to work abroad 45 days a year

  • TEAM FUN - weekly socials, company wide events and office snacks!

Our Commitment to Diversity, Equity and Inclusion

We’re an equal opportunities employer. And proud of it. Every applicant and employee is afforded the same opportunities regardless of race, colour, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender, gender identity or expression, or veteran status. This will never change.

Safeguarding

All posts in Multiverse involve some degree of responsibility for safeguarding. Successful applicants are required to complete a Disclosure Form from the Disclosure and Barring Service ("DBS") for the position. Failure to declare any convictions (that are not subject to DBS filtering) may disqualify a candidate for appointment or result in summary dismissal if the discrepancy comes to light subsequently.