Field Marketing
Lacework
Marketing & Communications
Puerto Rico
Posted on Dec 13, 2025
Skills & Qualifications
- Proven experience as a Field Marketing Specialist/Manager in a tier 1 B2B technology or cybersecurity company.
- Fully bilingual (English/Spanish a must).
- Extraordinary organizational and time management skills with the ability to manage multiple priorities.
- Collaborative team player with excellent interpersonal skills.
- Deep understanding of the IT industry and the indirect channel ecosystem.
- Demonstrated success managing vendors and marketing agencies.
- Expertise in executing integrated campaigns across digital, events, and social platforms and in-person events.
- Familiarity with SFDC and marketing automation tools (Salesforce, Eloqua)
- Knowledge of telemarketing/business development and sales processes.
- Ability to influence cross-functional teams (Sales, Channels, Engineering), partners, and customers.
- Experience in thought leadership initiatives.
- Ability to travel up to 50%. Ideal candidate should be in Colombia or Puerto Rico
- Bachelor’s degree in Marketing (MBA and marketing certifications a plus).
Key Responsibilities
- Brand Awareness & Thought Leadership
Collaborate on campaigns that position Fortinet as the cybersecurity leader in the region through PR, media engagement, and content-driven initiatives. - Pipeline Generation
Design and implement integrated marketing programs and events that deliver measurable marketing-sourced and marketing-influenced opportunities in alignment with regional sales goals. - Market Insights & Strategy
Analyze market trends and customer needs to create compelling offers and competitive programs tailored to the Caribbean and Central America. - Integrated Campaign Execution
Manage end-to-end execution of inbound and outbound activities, including events, roadshows, workshops, and webinars; and collaborate in email campaigns, digital marketing, and social media.
Fortinet (NASDAQ: FTNT) secures the largest enterprise, service provider, and government organizations around the world. Fortinet empowers its customers with intelligent, seamless protection across the expanding attack surface and the power to take on ever-increasing performance requirements of the borderless network - today and into the future. Only the Fortinet Security Fabric architecture can deliver security without compromise to address the most critical security challenges, whether in networked, application, cloud or mobile environments. Fortinet ranks number one in the most security appliances shipped worldwide and more than 500,000 customers trust Fortinet to protect their businesses.
We are committed to providing reasonable accommodations for all qualified individuals with disabilities. If you require assistance or accommodation due to a disability, please contact us at accommodations@fortinet.com.
Fortinet is an equal opportunity employer. We value diversity in our company, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, age, military/veteran status or any other applicable legally protected characteristics in the location in which the candidate is applying.
As a Field Marketing Manager, you will be responsible for driving brand awareness, thought leadership, and pipeline growth through strategic and tactical marketing initiatives in the Caribbean and Central America regions (NOLA). This role focuses on creating impactful programs that generate marketing-sourced and marketing-influenced opportunities, strengthen Fortinet’s position as a cybersecurity leader, and enable our partners and sales teams to succeed.
