Growth Strategy Specialist - Fintech
Kavak
This job is no longer accepting applications
See open jobs at Kavak.See open jobs similar to "Growth Strategy Specialist - Fintech" General Catalyst.About Kavak
We are the technology company that is revolutionizing the buying and selling of used cars in Latin America since 2016. After 7 years of operation, Kavak has become the most valued technology startup in Latin America, formalizing the used car market, with operations in Mexico, Brazil, Argentina, Chile and Middle East. Currently, we are looking for new talents who are passionate about challenges and hungry to create solutions that positively impact the lives of millions of people with safe, fair and accessible options to acquire the car of their dreams. Our mission is to empower people's lives through access to a car. We unleash the power of a car so people can simply enjoy the ride.
Our team is the number one priority. We like to imagine the impossible and work together to achieve it. We are disruptive, proactive, loyal and ambitious.
Your mission
We’re looking for a Growth Strategy Specialist to lead the demand generation strategy for our financial products in Mexico — auto purchase financing and loans with cars as collateral. This is a strategic, cross-functional marketing role where you’ll ensure these products are embedded at the right stages of the car buying and selling journey. You’ll design initiatives across Paid Media, CRM, and Brand to drive high-quality leads and placements, while partnering with Product and Risk teams to make sure our growth priorities stay aligned with business objectives.
What will you do?
- Define and execute demand generation initiatives for financing and loan products, leveraging Paid Media, CRM, Brand, and Organic.
- Ensure financial products are positioned and activated at the right points in the car buying and selling journey.
- Monitor funnel performance (applications → approvals → disbursements) and identify marketing actions to improve conversion efficiency.
- Collaborate with Product and Risk teams to align on growth priorities and support originations strategy.
- Provide insights and recommendations to optimize CAC and ROI of marketing initiatives related to financial products.
What are we looking for?
- 3–5 years in Growth, Marketing, or Strategy (ideally fintech, digital banking, or ecommerce).
- Experience in customer acquisition and funnel optimization for financial services or digital products.
- Strong analytical and problem-solving skills, with the ability to translate data into actionable marketing strategy.
- Advanced English proficiency.
If you are passionate about disruption coupled with excellent execution, if you love challenges and making data-driven decisions and are mission-oriented,
KAVAK is the place for you!
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This job is no longer accepting applications
See open jobs at Kavak.See open jobs similar to "Growth Strategy Specialist - Fintech" General Catalyst.