Product Analytics Specialist

Kavak

Kavak

Product, Data Science
Buenos Aires, BA, Argentina
Posted on Aug 24, 2024

About Kavak

We are the technology company that is revolutionizing the buying and selling of used cars in Latin America since 2016. After 7 years of operation, Kavak has become the most valued technology startup in Latin America, formalizing the used car market, with operations in Mexico, Brazil, Argentina, Türkiye, Chile and Middle East. Currently, we are looking for new talents who are passionate about challenges and hungry to create solutions that positively impact the lives of millions of people with safe, fair and accessible options to acquire the car of their dreams. Our mission is to empower people's lives through access to a car. We unleash the power of a car so people can simply enjoy the ride.

Our team is the number one priority. We like to imagine the impossible and work together to achieve it. We are disruptive, proactive, loyal and ambitious.

What will be your mission?

  • You will lead the standardization and optimization of analytical signals in our tools, ensuring the accuracy and reliability of data collected during user interactions with our brand.
  • You will proactively identify and resolve conflicts, proposing medium-term action plans to ensure the efficiency of marketing investment and the attraction of high-quality leads.
  • You will collaborate closely with the Online Acquisition, eCommerce, Lifecycle and Tech teams for a certified implementation of new signals and the development of long-term solutions that improve data integrity and continuity.

What are we looking for?

  • Plan and implement the standardization and optimization of analytical signals in our marketing tools.
  • Proactively identify and resolve conflicts and incidents related to marketing data and analysis.
  • Collaborate with the Online Acquisition, Lifecycle, eCommerce and Tech teams for the implementation and update of new tools.
  • Propose medium-term action plans to resolve conflicts and improve efficiency in marketing investment.
  • Command of data analysis and marketing tools (Google Tag Manager, Amplitude, Mixpanel, Google Analytics 4 (GA4), Excel, Chrome Console, etc.).
  • 2-4 years of proven experience in marketing and signals analysis, preferably in the technology sector and with FrontEnd knowledge.
  • Excellent communication and presentation skills.
  • Advanced English level

Do you want to be part of this story? Apply now!