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Marketing Online Acquisition Sr Analyst (Talentpool)



Marketing & Communications, IT, People & HR
Dubai - United Arab Emirates
Posted on Friday, June 28, 2024

Disclaimer: this job post is aimed at cultivating a pool of talented individuals for our Marketing team. If you are a suitable candidate, please be aware that you might not hear from us immediately. We appreciate your patience as we carefully review applications against our evolving needs.

Who WE are?

KAVAK is the number one e-commerce in the purchase and sale of pre-owned vehicles with the fastest growth in Latin America. We work smart and make things happen, offering the easiest, safest and most transparent experience to buy or sell a car.

But our journey doesn't stop there: at KAVAK our goal is global! Now our footprint extends to the vibrant GCC region as part of our expansion into the Middle East, in the pursuit of our one and only goal: to transform the automotive market around the world.

Today we have more than 130 Kavakees on the GCC team and growing, surrounding ourselves with the best talent to continue building the technology, processes, and products that make us the number one player in the pre-owned car market.

Wanna join us on this exciting ride?

What will be your mission?

As a Performance Marketing Analyst at Kavak, you'll take charge of managing online acquisition channels, executing comprehensive marketing campaigns, and ensuring seamless synergy across all channels and stakeholders. Your primary focus will be driving effective growth in our business.

What you will do?

  • Manage and enhance performance marketing for Paid Search, Paid Social & Classifieds channels.
  • Conduct in-depth market research, analyze industry trends, and identify new opportunities for campaign initiation, optimization and customer targeting.
  • Collaborate with the agency to boost campaign ROI.
  • Conduct regular conversion rate optimization audits and execute campaigns & A/B tests via CRM tool.
  • Take initiatives to test out new online acquisition channels and trends.
  • Track and report on key performance indicators of media activity.
  • Identify and apply automation to processes where it's needed.
  • Foster strong relationships with internal stakeholders, external partners, and agencies to drive successful collaboration and campaign delivery.

What are we looking for?

  • 3+ years of relevant experience in growth, performance marketing, campaign management, preferably in e-commerce, agency or tech company.
  • Strong analytical & data automation skills. Adept at using data analysis tools like Google Sheets, Looker Studio etc.
  • Strong knowledge in e-marketing tools such as Google Ads, Facebook Ads Manager, Twitter Ads Manager, Linkedin Ads Manager, TikTok Ads Manager, Google Analytics, Google Tag Manager, and CRM platforms.
  • Comfortable working in a challenging environment.
  • Proven track record in managing a high budget.

Do you want to be part of this story? Apply Now!