Joy

withjoy.com

Joy is a wedding planning platform that offers couples a comprehensive suite of tools to create personalized wedding websites, manage guest lists, and build an all-in-one registry. Founded in 2016, Joy differentiates itself by providing a free service that includes features like digital invites, RSVPs, and hotel room blocks, all designed to simplify the wedding planning process. The company has gained traction in the wedding industry by focusing on user experience and offering a no-cost model that earns revenue through commissions on registry products. Joy's market position is strengthened by its innovative approach and commitment to helping couples celebrate their special day with ease.