Product Marketing Manager
inDriver
Marketing & Communications, Product
Almaty, Kazakhstan
Posted on Wednesday, November 15, 2023
Product Marketing Manager
Kazakhstan, Almaty
- Hybrid
- Full-time
- Middle
We are looking for Product Marketing Manager who will responsible for setting up and controlling communication with users (push&in-app).
Responsibilities
- Setting up and controlling communication with users (push&in-app)
- Drawing up and maintaining a regular content plan together with related departments and teams (production, copyright, smm, research, rh, bg)
- Analysis of the main KPIs for the network (ER, IR, LTV) and user life cycle
- Regular data analytics (hypotheses, A/B tests, campaign effectiveness, etc.)
- Reporting on the main indicators of the region and the effectiveness of communications
- Testing new mechanics and content
- Researching the user base to identify insights and growth points
Qualifications
- Experience in CRM/Email/target marketing
- Experience working with large user bases
- Ability to build reports and visualize data
- Experience in building and analyzing product funnels
- Ability to design trigger mailing chains
- Ability to work with Figma/Miro
- Knowledge of English at least level B2
Conditions & Benefits
- Stable salary, official registration, health insurance
- Hybrid work
- Unlimited opportunities for professional and career growth, regular external and internal training
- Partially or fully paid additional training courses
- The opportunity to become part of an international team of professionals and just good people who together create one of the coolest success stories in the global IT industry