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Consumer Research Manager EMEA

inDrive

inDrive

Cairo, Cairo Governorate, Egypt
Posted on Monday, July 29, 2024

Consumer Research Manager EMEA

Egypt, Cairo

  • Remote
  • Full-time
  • Senior

We are seeking a strategic and analytical Consumer Research Manager to lead our market research efforts across the EMEA region. This role will involve designing and executing consumer research studies to gain insights into customer behavior, preferences, and trends. The ideal candidate will possess a strong background in qualitative and quantitative research methodologies, with the ability to translate complex data into actionable strategies that drive business growth.

Responsibilities

  • Informational and research support of marketing and product initiatives and decisions.
  • Helping to solve business tasks connected with understanding client.
  • Participating in activities concerning supporting current tracking research.
  • Conducting ad-hoc full cycle research projects (from setting tasks together with the internal client and choosing methodology to results presentation.
  • Carrying out researches with the aid of both DIY tools and research agencies including: filling in on updating briefs, defining the methodology and research design, briefing the agency, controlling tools quality, project flow and reporting.
  • Providing analytical, data based insights and recommendations for the defined business task, presenting the results to the team or organizing of the presentation
  • When using DIY, creating the tools, analytics and reporting (analytical note or full report)
  • Analyzing available data (both qual and quant), identifying connections, looking for insights, trends, answering questions and tasks based on previous research data and external data available.

Qualifications

  • Higher education (sociology, statistics, marketing etc)
  • Relevant experience on agency or/and client side 2+ years
  • Experience in conducting quantitative projects.
  • Understanding of both quant and qual methods.
  • High level of using Excel/Google sheets, Power point/ Google slides. SPSS and/or R and/or Python is a plus
  • Very good communicational, presentation and analytical skills.
  • Advanced English (C1)

Conditions & Benefits

  • Stable salary, official registration
  • Hybrid work
  • Unlimited opportunities for professional and career growth, regular external and internal training
  • Partially or fully paid additional training courses
  • The opportunity to become part of an international team of professionals and just good people who together create one of the coolest success stories in the global IT industry

Your CV will be reviewed within 14 calendar days from the date it was received. If your experience meets the requirements of our company, we will contact you.

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