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User Acquisition specialist

inDrive

inDrive

Almaty, Kazakhstan
Posted on Wednesday, June 12, 2024

Digital Marketing Specialist

Kazakhstan, Almaty

  • Hybrid
  • Full-time
  • Middle

Our Digital team is responsible for promoting our ride-hailing app in global regions. You will be tasked with launching advertising campaigns, working with analytics and having the opportunity to test various tools and hypotheses. We're after A-players who aren't afraid to pitch in ideas, get involved and work for results.

Responsibilities

  • Developing and executing user acquisition strategies;
  • Managing digital advertising campaigns across various channels;
  • Monitoring and optimizing campaign performance;
  • Allocating and managing advertising budgets;
  • Conducting A/B testing and experimentation;
  • Collaborating with cross-functional teams and stakeholders;
  • Conducting market research and competitive analysis;
  • Implementing conversion tracking and attribution;
  • Generating reports and providing insights;
  • Staying updated with industry trends and continuous learning.

Qualifications

  • Similar work experience from 2 years;
  • English level: B2 and above;
  • Extensive expertise in app promotion to global markets;
  • Knowledge of Meta, TikTok, Snapchat, Twitter, Reddit, Firebase, AppsFlyer, AppAnnie;
  • The ability to work in a team and reliability;
  • Very good multitasking skills.

Conditions & Benefits

  • Stable salary, official employment
  • Health insurance
  • Hybrid work mode and flexile schedule
  • Relocation package offered for candidates from other regions
  • Access to professional counseling services including psychological, financial, and legal support
  • Discount club membership
  • Diverse internal training programs
  • Partially or fully payed additional training courses
  • All necessary work equipment