Senior Copywriter
inDrive
Marketing & Communications
Almaty, Kazakhstan
Posted on Thursday, May 30, 2024
Senior Copywriter
Kazakhstan, Almaty
- Hybrid
- Full-time
- Senior
Join inDrive's global creative community as a Senior Copywriter, where you will focus on inVision, our non-commercial projects aimed at challenging social injustice in various areas of life. You will play a key role in shaping and executing the unique tone of voice for each project, working closely with project teams and content creators.
Responsibilities
- Develop and own each project’s unique Tone of Voice
- Maintain close communication with project teams and supervise content creators in their owned media
- Craft compelling copy for paid campaigns across various channels, including Google Ads, Facebook Ads, TikTok Ads, Twitter Ads, LinkedIn Ads etc.
- Write engaging content for websites with strong storytelling and customer journey focus
- Create copy for various formats, including major marketing campaigns, tactical activations, push notifications, and performance banners
- Ensure all content aligns with inDrive’s brand guidelines and project objectives
- Collaborate with the design team to ensure text and visuals complement each other
- Edit and proofread content to ensure high quality.
Qualifications
- A portfolio showcasing your best work
- Experience and deep understanding of digital formats, including performance marketing and social media marketing (SMM)
- Self-organized, confident, and able to thrive in a deadline-driven environment
- Extensive knowledge of best practices in marketing and the creative industry, with a willingness to learn and share knowledge within the team
- Excellent storytelling skills in both short and long formats
- Ability to adapt your copywriting style to different brands’ tones of voice
- Upper-intermediate English language proficiency
- Experience in creative agencies or tech companies is a plus
- Experience with non-commercial or ESG organizations or projects is an advantage
Conditions & Benefits
- Stable salary, official employment
- Health insurance
- Hybrid work mode and flexile schedule
- Relocation package offered for candidates from other regions
- Access to professional counseling services including psychological, financial, and legal support
- Discount club membership
- Diverse internal training programs
- Partially or fully payed additional training courses
- All necessary work equipment