We are expanding our MKT department and we’re looking for a talented and experienced professional to be the Product Marketing Manager. You will be responsible to keep in touch with product team, make data analysis and create communication processes for our new vertical.

Responsibilities

Configure and manage user communication across multiple channels (push, in-app, email, etc.).
Collaborate seamlessly with cross-functional teams to maintain a consistent marketing strategy in direct communication channels.
Identify growth points for process automation, optimizing communication efficiency.
Take ownership of product marketing projects, ensuring flawless execution from concept to completion within specified timelines.
Analyze the user funnel to pinpoint bottlenecks and areas for improvement, focusing on enhancing conversions at each stage.
Conduct regular data analytics, including hypotheses, A/B tests, and campaign effectiveness assessments.
Report on product-specific metrics and communication performance.
Test and implement new mechanics and content.
Dive into the user database to unearth insights and identify growth opportunities.

Qualifications

3+ years of relevant experience, preferably within the fintech industry.
Proven expertise in Product Marketing, CRM, Email, and Direct Marketing.
Strong analytical skills with the ability to interpret data and drive data-informed decisions.
Experience working with large user databases.
Spanish (local language)
Conversational level of english
Pro-activity, decision-making skills
Cross team managment
Familiarity with constructing and analyzing product funnels.

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Product Marketing Manager

Product Marketing Manager

Responsibilities

Qualifications