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Digital Media Manager

inDrive

inDrive

Marketing & Communications
Almaty, Kazakhstan
Posted on Monday, April 22, 2024

Digital Media Manager

, Almaty

The Digital Media team is in search of an experienced Digital Media Manager in Almaty!

This specialist will handle digital media in the EMEA region and oversee the whole campaign process: planning, launching, analyzing, and presenting results.

Responsibilities

  • Full-circle process of working with digital media channels
  • Planning OLV, banners and other media campaigns
  • Setting up and running campaigns on digital ad platforms
  • Evaluating and analyzing campaign performance
  • Suggesting and implementing new channels, formats and strategies
  • Optimizing campaigns
  • Working with reports and statistics
  • Suggesting test and learn agenda
  • Developing and executing tactical and strategic plans

Qualifications

  • Experience in working with digital media ads - 3+ years
  • Good knowledge of key metrics: CPM, vCPM, LTV, CPA, ROI, ROAS, etc.
  • Experience in running and evaluating brand metrics and brand lift surveys
  • Knowledge of such metrics as brand awareness, ad recall, etc.
  • Ability to work with and analyze large amounts of data and statistics
  • English - Advanced level

Conditions & Benefits

  • Stable salary, official registration
  • Hybrid work
  • Relocation package for candidates from other regions
  • Unlimited opportunities for professional and career growth, regular external and internal training
  • Partially or fully paid additional training courses
  • The opportunity to become part of an international team of professionals and just good people who together create one of the coolest success stories in the global IT industry