Role Summary

Our mission at HubSpot is to help millions of organizations grow better. As we establish and scale our presence in Brazil, you’ll lead all sales efforts in one of our most dynamic and high-growth markets.

Brazil represents a major opportunity for HubSpot as our LATAM business accelerates. We’re evolving beyond traditional software into a more agentic, AI-powered customer platform that is reshaping how businesses grow.

In this role, you’ll define and execute our go-to-market strategy, lead teams through rapid growth and change, and build a high-performing, inclusive sales organization that delivers strong customer outcomes and predictable revenue. As HubSpot opens our Brazil entity later this year, you will operate as both a builder and a leader - setting direction, scaling the team, and driving execution in a dynamic, high-impact environment.

What You’ll Do

• Lead and scale HubSpot’s sales organization in Brazil, setting clear vision, direction, and measurable goals.
• Define and execute a localized go-to-market strategy aligned with HubSpot’s global growth priorities.
• Drive predictable revenue growth through strong pipeline management, accurate forecasting, and operational discipline.
• Be a visible change agent for HubSpot’s agentic, AI-powered customer platform, setting a clear, non-negotiable standard that your teams rigorously leverage our internal AI toolkit in every stage of the sales motion.
• Lead the organization through growth and transformation, providing clarity and direction as strategies evolve.
• Hire, develop, and retain high-performing leaders and individual contributors through strong coaching and succession planning.
• Partner cross-functionally with Marketing, Customer Success, RevOps, Enablement, and Partners to align acquisition, retention, and expansion efforts.
• Build and expand strategic relationships with customers and partners to strengthen HubSpot’s presence in Brazil.
• Foster a culture of accountability, inclusion, and continuous improvement that enables teams to perform at their best.
• Use data, market insights, and customer feedback to continuously refine strategy and unlock new growth opportunities.

What You’ll Bring

Required Qualifications

• Proven experience leading and scaling sales organizations in a SaaS or technology environment.
• Demonstrated success hiring, developing, and leading high-performing sales leaders.
• Strong track record of driving consistent, predictable revenue growth.
• Proven track record as a change agent who drives high adoption of new tools and ways of working (ideally AI or automation), setting clear standards and holding teams accountable to them.
• Deep understanding of the Brazilian market and B2B sales landscape.
• Data-driven leadership approach with strong forecasting and performance management discipline.
• Experience leading teams through periods of change, growth, or go-to-market transformation.
• Ability to influence cross-functional stakeholders in a global, matrixed environment.
• Professional fluency in Portuguese and English.

Nice-to-Have Qualifications

• Experience building or scaling a new market, region, or office from early stages.
• Experience selling AI-powered or platform-based solutions.
• Familiarity with partner-led or ecosystem-driven growth strategies.