Sales Development Representative (SDR)

Goodstack

Goodstack

Sales & Business Development
San Francisco, CA, USA
Posted on Mar 13, 2025
If you've been looking to join a fast-growing startup with a mission to make a huge positive impact, backed by the same investors as Stripe and Airbnb, then you’ve found the right place!

Our Mission

Our mission at Goodstack is to revolutionize how the world does good 🌎.

We empower companies to seamlessly integrate positive impact into what they do through a unified platform while supporting nonprofits in gaining access to cutting-edge technology and finding new funding streams.

Global brands, including LinkedIn, HSBC, OpenAI, Atlassian and Twilio - as well as thousands of nonprofits, including the Red Cross, Cancer Research, and Oxfam - use Goodstack to make a difference.

We are on a rapid growth trajectory. Just in 2024, we facilitated $3 billion in donations to good causes. But this is just the beginning. We want to become the world's leading platform that facilitates donations to the most individual nonprofits in the world. To achieve this, we need incredible people to help us on our journey - we need you 🫵

Join our series A startup as Sales Development Representative (SDR) and help establish our sales development function from the ground up!

Reporting directly to the Head of Marketing, you will play a pivotal role in driving top-of-funnel pipeline operations, boosting event engagement, and generating SQLs for our sales team.

This role is ideal for a self-starter who thrives on engaging with prospects, building relationships and sparking meaningful conversations that contribute to business growth. You’ll work closely with Marketing, VPs and Enterprise Account Executives to optimise our demand generation efforts and deliver a world-class experience for prospects.

As SDR, Your Mission Will Be To

  • Manage & Optimise the Prospect Funnel
    • Qualify inbound leads and proactively outbound to high-potential prospects.
    • Maintain a structured and well-managed pipeline to generate sales opportunities.
  • Drive Event Engagement & Activations
    • Support marketing initiatives to increase attendance and engagement at conferences and in-person events.
    • Assist in following up with event attendees to nurture relationships and convert leads.
  • Lead Qualification & Pipeline Growth
    • Identify and qualify leads based on ICPs before passing them to sales.
    • Maintain accurate lead data in CRM systems like Salesforce.
    • Share insights from prospect conversations to refine messaging and targeting strategies.
  • Collaborate & Optimise
    • Work with marketing to refine outreach campaigns and improve conversion rates.
    • Support marketing initiatives that enhance pipeline velocity and campaign effectiveness.
    • Contribute to content and messaging improvements based on market feedback.
After 3 Months, Success Will Look Like

  • Consistently generating high-quality sales-qualified leads (SQLs) each month, contributing to a strong pipeline.
  • Securing a steady flow of sales-accepted leads (SALs), ensuring seamless handoffs to Account Executives.
  • Booking and facilitating a high volume of prospect meetings, maintaining a strong daily outreach cadence.
  • Driving significant pipeline impact and revenue opportunities through effective outreach.
  • Maintaining accurate and up-to-date CRM data, providing valuable insights for the sales team.
  • Tracking and optimising key sales metrics, including conversion rates, outreach effectiveness, and meeting attendance, to improve performance.

This Role is a perfect match for you if you have:

  • 1-2 years of experience in sales development, business development, or a marketing-related role.
  • Excellent communication & relationship-building skills - you enjoy engaging with prospects.
  • Experience using CRM tools (HubSpot, Salesforce, etc.) and sales engagement platforms such as Gong and Unify GTM.
  • A data-driven mindset, comfortable tracking outreach and conversion metrics.
  • Passion for marketing, events, and sales alignment in a fast-paced, high-growth environment.
  • Entrepreneurial mindset with strong time management, organisation, and attention to detail.

Bonus If You Have Knowledge Or Love Of

  • Leveraging AI to automate manual processes.
  • Working in Enterprise sales.

🇺🇸 What You Can Expect Upon Joining Our Team

💰 60,000+

🍰 Share options

⚖️ Flexible working hours

🥳 Paid day off on your birthday!

🌴 25 days annual leave, plus paid public holidays

💙 Paid sick leave

💚 Paid mental health leave

🧘🏽 Paid wellness leave

⭐️ Paid days off to volunteer for non-profit causes

📚 Goodstack library

🤓 $1,200 Learning & development annual budget

🌞 $300 Brighten your day annual budget

🖥️ WFH budget upon joining

⚕️US Private Health Insurance

🙌 … and so much more

About Us

Since 2017, Goodstack has been at the forefront of creating a future where good will be built into everything we do. From daily commutes to weekend activities or grocery shopping, we envision a world where creating positive change is seamlessly integrated into our everyday lives. In this future, the depth and breadth of impact we can make through everyday actions will expand dramatically - benefiting both businesses and the world.

Businesses are expected to deliver on both profit and purpose, and those that don’t are falling behind. We’re here to make it easy for any company anywhere in the world to integrate good into what they do. Doing this empowers everyone - companies, employees, consumers, and communities - to contribute to positive change and take meaningful action.

Our vision is clear: To power purpose in every company and non-profit worldwide by leading the charge towards a future where doing good is not just an option but a fundamental principle of successful business, shifting towards a better, purpose-driven world.

Let's do this! 💜

OUR PLEDGE TO DIVERSITY, EQUITY & INCLUSION

We take pride in our diverse and growing team representing 15+ nationalities across 5 continents 🌍 ! Our continued expansion provides us with opportunities to embrace and celebrate different backgrounds, perspectives, and experiences, essential to our success. We actively seek and welcome applicants from all walks of life, regardless of race, religion, colour, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

A team that represents the world that we are trying to support is a wiser, more knowledgeable and stronger one. We’re excited for you to bring your experience, yourself and your special lemon twist to Goodstack to propel us forward in striving to create a better world for us all.

Check out our Careers Page for more details!