About us

The mission 🏔

With nearly half of Americans suffering from a chronic health condition that can be better managed with nutrition, Fay is on a mission to elevate the role that food plays in healthcare.

The product 🛠

As a two-person founding team, we've built a platform where thousands of people have met with licensed dietitians to treat their health conditions through nutrition — with insurance companies covering the cost of care. Dietitians are thrilled to have a digital medical practice that handles everything from insurance to patient sourcing so they can focus on their patients and ultimately be their own boss. And patients love getting convenient and personalized 1-on-1 care at little to no cost.

The traction 📈

We’re a rare bird, having launched a bootstrapped product as two founders and finding at every step of the way that there’s more demand than we can possibly handle. We have a working business with significant revenue, and our revenue growth is the fastest in our industry.

The team 💪

So far, it’s been just the two of us: Sam, a Harvard dropout with a family full of dietitians, and Mark, an ex-Google engineer who’s seen startups go from a garage to multi-billion dollar acquisition. And now we’re building what we like to call the Marvel team of early-stage startups.

The funding 💰

We just raised millions of dollars from some of the best VCs and angels across tech and healthcare.

What is the role?

As a growth leader, you will own user acquisition and engagement. While we have a playbook that is working, you will also have the freedom to evolve that playbook by running experiments to uncover and control new levers that drive growth.

What you’ll be doing

• Drive users to the platform and surface feedback to inform new product decisions
• Facilitate community engagement and leverage that community to create a viral flywheel for growth
• Create impactful marketing content (e.g., email campaigns, webinars, videos, testimonials, webinars)
• Generate demand through marketing campaigns customized for user archetypes
• Refine the onboarding playbook and make decisions that elevate the user experience
• Convert initial users to power users and champions