About the opportunity

We are in search of an experienced Product Marketing Director to play a key role as we embark on an ambitious growth trajectory and transition into a multi-product company. This is an exciting opportunity to drive and shape our future while making a significant impact.

This PMM Director will help drive measurable business impact at the P&L level, by working closely with core Product and BizOps teams, as well as our broader GTM teams. In addition, this role will oversee the company-wide product launch process from ideation to delivery, sales enablement content, pricing and packaging, and competitive analysis.

To accomplish this, you will manage an international team of PMMs, develop go-to-market strategies, launch products, create differentiated product messaging and positioning, work closely with the field organization to help them achieve revenue goals, and establish a thorough understanding of our customers and competition. You will be expected to communicate with confidence and authority, operate autonomously, and manage across departments and time zones.

What to expect?

• Define go-to-market strategies and product communication plans, develop marketing materials, and lead high-impact feature releases that drive adoption and revenue
• Creating differentiated messages and positioning our products
• Own launch process to achieve key tentpole moments
• Help the field sales organization achieve 100% goals through coaching, enablement content, and roadshows
• Become an expert in the needs and aspirations of our business users and target personas
• Collaborative initiatives across a cross-functional team, including Product, Engineering, Marketing, Sales, Partnerships, and Customer Experience departments
• Working cross-functionally to create pricing and packaging offers to maximize value
• Deliver and evangelize our value proposition and collaborate on product demonstrations at internal and external conferences and customer briefings
• Generate customer case studies and other collateral to support marketing and sales initiatives and guide communication efforts across multiple audiences and channels

What you need to be successful?

• 3+ years of experience as a Product Marketer Director+ and you need to be able to demonstrate a well-established Product Marketing playbook
• Experience finding new areas of product-market fit, then bringing brand new products to market — you have an innovative mindset (and ideally a track record to prove it)
• Experience building, marketing, or selling B2B software that drives team collaboration and powers digital customer experiences — used by content creators across marketing, commerce, customer support, and beyond
• Experience working for a company that is a few years ahead of Contentful’s rapid growth curve, to help guide us to where we are going
• A successful and referenceable track record of helping drive product adoption and revenue for a SaaS software product
• Experience building sales enablement programs and content to support product understanding
• Experience analyzing and activating new pricing and packaging options
• A desire to grow and elevate an international team of PMM’s

What's in it for you?

• Join an ambitious tech company reshaping the way people build digital experiences
• Full-time employees receive Stock Options for the opportunity to share in the success of our company
• Comprehensive health/dental/vision care package covering 100% of monthly premiums for employees
• We value Work-Life balance and You Time! A generous amount of paid time off, including vacation days, education days, and volunteer days
• 16 weeks of paid parental leave to care for and focus on your growing family Use your personal education budget to improve your skills and grow in your career.
• Enjoy a full range of virtual and in-person events, including workshops, guest speakers, and fun team activities, supporting learning and networking exchange beyond the usual work duties
• Use your physical fitness budget to get away from your desk and support your physical wellness
• A monthly phone/internet stipend and phone upgrade reimbursement after 2 years
• New hire office equipment stipend. Get the gear you need to work at your best.

This role will need to be conducted in a state in which we are currently registered to do business.

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