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Product Marketer

Codeium

Codeium

Marketing & Communications, Product
Mountain View, CA, USA
Posted on Thursday, July 4, 2024

Job Description:

Are you excited about the limitless possibilities of artificial intelligence and machine learning? Do you want to make these possibilities into realities for real people? If so, we have an extraordinary opportunity to join our startup as a Product Marketer.

Codeium already gives AI-powered tools to hundreds of thousands of individual developers and development teams at thousands of enterprises, from startups to Fortune 500 companies. With millions of installations of our extensions and intense traction in the enterprise sector, Codeium has uniquely already achieved strong product market fit, and is looking to take it to the next level. As a product marketer, you will be responsible for understanding and growing the user base, communicating product development publicly, and executing on strategies to increase brand awareness. You are expected to work relatively autonomously and will have agency to execute on ideas. Your role will be instrumental in driving adoption of AI technology.

This is a unique opportunity to work at an AI startup with a real product and real users.

Key Responsibilities:

  • Persona understanding: Interacting with our users to understand who they are, what they care about, and what messaging/channels resonate with them.

  • User engagement: Engaging with our large Discord community and other social media platforms (Reddit, X, LinkedIn, etc) to drive brand awareness, brand loyalty, and knowledge of product development. Coordinating and executing on live events.

  • Content and distribution: Managing and iterating on our website, performing SEO analysis, distributing content to both existing and potential users, maintaining freshness of existing content, etc

  • Growth stunts: Ideating, executing, and iterating on scrappy, creative strategies to increase brand awareness and product usage.

  • Conventional advertising: Paid advertising, influencer marketing, etc. These are all valuable, but if we only do conventional things, we will never stand out.

Qualifications:

  • Bachelor's degree.

  • 2+ years professional experience and/or MBA degree.

  • Data analysis abilities (SQL is a major plus).

  • Technical ability to understand and communicate AI-related concepts and products. (Easy litmus test is to check if you understand some of the more technical content on codeium.com/blog).

  • Strong creativity, organizational skills, and customer friendliness.

  • Strong problem-solving skills and the ability to work in a fast-paced, dynamic startup environment.

  • (Optional) Past experience in product marketing.

  • (Optional) Familiarity with tools such as Hubspot, Salesforce, Apollo, etc.

  • (Optional) Design experience to more independently execute on website changes and user engagement.

  • (Optional) Coding experience (primarily frontend, Python) to more independently execute on website changes, growth stunts, user engagement, and analytics.