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Manager, Business Development & Strategic Initiatives



Sales & Business Development
Boston, MA, USA
Posted on Friday, May 26, 2023

Are you a health tech enthusiast who is adept at hard analytical and soft people skills, and able to thrive in a fast paced, rapidly changing environment? Do you thrive in business process assessment and measurement? Can you lead change initiatives? This role represents a great career growth opportunity for a dynamic, self-motivated person with a passion for leveraging data and cross functional relationships to drive business results in a health tech startup environment. Reporting directly to our Chief Operating Officer and working in close collaboration with our Chief Medical Officer, you will partner cross functionally to help build and drive our GTM strategy and provide support in various initiatives. This position is available immediately and is (hybrid) based at the company’s office in Boston, Massachusetts.

Who We Want

  • Tenacious talent. Results-oriented individuals who create a track record of success.
  • Curious and passionate people. Zealous about understanding the market to create momentum and secure engagement.
  • Team-oriented mindsets. Our business model requires collaboration and cross-functional partnerships.
  • Commitment. What we get done today affects the future greatly. Patients are waiting.

What You Will Do

  • Partner with and support the Chief Operating Officer and Chief Medical Officer on various strategy and development initiatives in the areas of sales, marketing, product development, and strategic partnerships.
  • Lead in-depth research initiatives to support the go-to-market and product functions (e.g. lead discovery surveys).
  • Manage the go-to-market pipeline, including tracking follow ups, meeting preparation, and drive material generation.
  • Develop and manage project plans, timelines, and deliverables to drive the timely and successful completion of key business initiatives.
  • Ensure the timely and accurate completion of multiple strategic projects and initiatives occurring simultaneously, and responsible for providing pipeline management, material development, analytical support, communication and leadership.
  • Work with cross-functional teams to develop dashboards and reports that communicate key metrics and insights that can help drive business decisions.
  • Conduct ad-hoc analysis to answer business questions and support decision-making related to commercial partnerships.
  • Collaborate with marketing, sales, product development, and partnerships to develop data-driven strategies.
  • Coordinate and prepare materials for meetings, presentations and other key events.
  • Other responsibilities as needed.

What We Require

  • Bachelor’s degree in economics or related field and 2+ years in a consulting or business analyst role
  • Strong analytical and critical thinking skills, with the ability to translate data into insights and actionable recommendations
  • Passion about helping people improve their health through in-home monitoring.
  • Excitement to partner with healthcare systems, health technology companies, and other key collaborators.
  • Proficiency in data analysis tools and skilled at researching partners, clinical standards and evidence
  • Ability to work collaboratively and communicate effectively with cross-functional teams
  • Strong project management experience, having managed and successfully delivered multiple, complex projects on-time and on-budget
  • Advanced organization and planning skills with the ability to work to tight deadlines and balance competing priorities
  • Demonstrated competency with implementing business processes and activity-based metrics involving leading success indicators
  • Proven ability to work independently, take initiative, and drive results
  • Resilient in the face of competing demands and conflicts and demonstrated success in a dynamic, fast-paced environment
  • Excellent written and verbal communication skills including strong presentation skills
  • Experience in healthcare or the medical device industry

About Casana

Casana is innovating healthcare delivery with a smart toilet seat that enables effortless, integrated, and consistent in-home health monitoring. The FDA cleared Heart Seat™ captures heart rate and blood oxygenation. The healthcare system has been searching for this actionable intelligence for decades, and it turns out, we were sitting on a great idea all along.

The Heart Seat will become commercially available upon future clearance of non-invasive pressure.


Base salary range of $95,000 to $105,000 per year. Exact compensation may vary based on skills, experience and location. Our compensation consists of base salary and equity as well as a generous benefits package.