Partner Marketing Manager
BigCommerce
Welcome to the Agentic Commerce Era
At Commerce, our mission is to empower businesses to innovate, grow, and thrive with our open, AI-driven commerce ecosystem. As the parent company of BigCommerce, Feedonomics, and Makeswift, we connect the tools and systems that power growth, enabling businesses to unlock the full potential of their data, deliver seamless and personalized experiences across every channel, and adapt swiftly to an ever-changing market. Simply said, we help businesses confidently solve complex commerce challenges so they can build smarter, adapt faster, and grow on their own terms. If you want to be part of a team of bold builders, sharp thinkers, and technical trailblazers, working together to shape the future of commerce, this is the place for you.
Commerce is looking for a Partner Marketing Manager with deep experience in working with Value-Added Resellers (VARs) and ERP ecosystem partners to be responsible for creating and driving our marketing strategy and campaign execution with strategic Partners.
As a Partner Marketing Manager, you will provide cross-functional leadership for partner-marketing and campaign-related activities. Working closely with sales and marketing leadership, you will oversee the marketing strategy, tactical execution, event management and collateral development to help deliver growth opportunities for your partners. You will serve as the primary marketing contact for our top technology partners and act as a trusted collaborator and leader to cross-functional peers.
The ideal candidate is an experienced, energetic, enthusiastic marketer and team player who can build, manage, and execute integrated marketing and lead generation campaigns across internal teams and strategic partner stakeholders to drive revenue.
What You’ll Do
Work with Value-Added Resellers (VARs) and ERP integration partners to strategize and execute campaigns both to and through partners including the ability to identify joint co-marketing opportunities and lead execution of campaigns through the partner channels
Define, build, and execute joint partner marketing GTM strategies and campaigns to drive net new BC merchants
Develop scalable marketing assets, campaigns, content, and engagement strategies to serve partners
Lead and skillfully project manage across a matrixed environment and maintain alignment with Demand Generation, Product Marketing, Content Marketing, and Channel Sales to drive business strategies and operational goals
Develop, analyze, and deliver regular reporting and insight on partner, campaign and opportunity performance
Manage individual project budget tracking, and own forecasted return and performance projections across partner marketing activities
Champion our partners within Commerce to ensure we deliver a world-class partner experience
Who You Are
5+ years of SaaS software/technology marketing experience, preferably in ecommerce, with at least 2+ years focused on partner marketing in the ERP and/or VAR ecosystem
3+ years experience in strategic/tactical campaign management and event management to drive awareness and lead / qualified opportunity creation
Bachelor’s degree, ideally in marketing, business or similar field preferred
Experienced Marketer with an amazing portfolio of partner campaigns that demonstrate deep understanding of account-based, field, and events marketing
Proven experience on cross-functional teams, creating success and instilling best practices
Ability to adapt through fast-paced, high-growth, dynamic environments, while operating in a matrixed organization
Analytical with a high degree of business acumen, along with the ability to analyze marketing data and derive insights and opportunities
Good understanding of industry standard channel programs
An expert collaborator and communicator with excellent communication (written and verbal), presentation, reporting, and client/partner relationship skills
Outstanding project management and organizational skills
#LI-CB1
#LI-HYBRID
(Pay Transparency Range- $84,000-$141,000)
The exact salary will be dependent on the successful candidate’s location, relevant knowledge, skills, and qualifications.
Inclusion and Belonging
At Commerce, we believe that celebrating the unique histories, perspectives and abilities of every employee makes a difference for our company, our customers and our community. We are an equal opportunity employer and the inclusive atmosphere we build together will make room for every person to contribute, grow and thrive.
We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the interview process, to perform essential job functions and to receive other benefits and privileges of employment. If you need an accommodation in order to interview at Commerce, please let us know during any of your interactions with our recruiting team.
Learn more about the Commerce team, culture and benefits at https://www.commerce.com/careers/
Protect Yourself Against Hiring Scams: Our Corporate Disclaimer
Commerce, along with many other employers, has become the subject of fraudulent job offers to hopeful prospective job seekers.
Be advised:
Commerce does not offer jobs to individuals who do not go through our formal hiring process.
Commerce will never:
require payment of recruitment fees from candidates;
request personally identifiable information through unsanctioned websites or applications;
attempt to solicit money from you as part of the hiring process or as part of an employment offer;
solicit money to complete visa requirements as part of a job offer.
If you receive unsolicited offers of employment from Commerce, we urge you to be extremely cautious and avoid engaging or responding.