Lead Technical Product Marketing Manager
Amperity
At Amperity, we’re an AI-first company helping the world’s leading brands create personalized customer experiences that build loyalty and fuel growth. Our AI-powered Customer Data Cloud, built on multi-patented technology, enables more than 400 global brands, including Alaska Airlines, Wyndham Hotels & Resorts, and DICK’S Sporting Goods, to turn customer data into a competitive advantage.
We unlock the full value of customer data with simplicity and speed. AI is at the core of our platform and the way we work — from powering advanced identity resolution and predictive analytics to streamlining internal workflows and decision-making. It’s not just a capability; it’s part of our DNA.
Our team thrives on curiosity, collaboration, and transparency, fostering a culture where everyone can contribute, learn, and grow. We welcome talented individuals from diverse backgrounds to help us remove data bottlenecks, accelerate business impact, and push the boundaries of what AI can do for the world’s most innovative companies.
With offices in Seattle, New York City, London, and Melbourne, you’ll join a fast-growing team tackling critical challenges at the intersection of AI, data, and customer experience. Ready to make an impact? Let’s talk.
The Role
The Lead Technical Product Marketing Manager will define how we tell the story of Amperity’s data, identity, and AI capabilities. Your core responsibility is to take complex technical concepts and translate them into simple, powerful stories the market immediately understands.
You’re a storyteller at heart. You listen deeply, distill complexity, and shape narratives that make the “how it works” feel intuitive and the “why it matters” impossible to ignore. You can jump into the details of how data flows through systems—identity stitching, pipelines, model updates, integrations and reframe that complexity in a way that resonates with buyers, users, and executives.
You write with clarity, think in narrative arcs, and create visuals, diagrams, demos, and explainers that help people “get it” quickly. You work closely with Product, Engineering, and Sales Engineering, turning raw technical detail into messaging, launch narratives, and enablement that carry through our rolling release model.
You stay curious and ahead of the curve, connecting product evolution with market trends and helping teams see not just what we’re building, but the larger story we’re telling. Above all, you bridge the gap between how our technology works and the story the market needs to hear.
Interesting Problems
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Make complex concepts easy for the market to understand
Translate how Amperity unifies, resolves, and activates customer data into simple stories that help technical and non-technical audiences quickly understand what we do and why it matters. Turn identity, pipelines, real-time activation, and AI into approachable narratives that accelerate comprehension. -
Educate the market on how modern data architectures work
Help customers and prospects understand where lakehouse, warehouse, and AI-driven approaches fit and why Amperity’s architecture is uniquely suited for identity, personalization, measurement, and monetization. Create the stories, visuals, and content that make these differences crystal clear. -
Drive adoption by showing how new features solve real problems
Own the storytelling for our rolling releases. Turn new capabilities into clear value propositions and usage scenarios that help customers understand how to adopt them, when to use them, and what outcomes they can expect. Simplify the “why this matters now” narrative for every release. -
Demystify data flows, pipelines, and real-time activation
Explain how data moves through Amperity in a way that resonates with users and buyers - from ingestion to identity to activation—without leaning on jargon. Help organizations understand the impact of real-time signals, context, and AI-driven decisions through intuitive examples and visuals. -
Frame Amperity’s role in an evolving data and AI landscape
Create accessible, comparative stories that help the market understand how we differ from Adobe, Salesforce, Snowflake, Databricks, Hightouch, and others. Focus on the “so what” for buyers evaluating architectures, integration patterns, and AI approaches. -
Enable the field with repeatable, memorable stories
Build demos, field assets, and talk tracks that the field can confidently use in conversations with CIOs, CDOs, architects, and data teams. Help them explain complex concepts in a way that drives understanding, alignment, and adoption.
About You
- Equivalent of 12+ years’ experience in technical product marketing, technical marketing, program or project management
- Tech Savvy with a deep understanding of or practical experience in the data landscape, especially in data warehouse, machine learning, or data activation platforms
- Degree is engineering or computer science (or equivalent experience in technical role)
- Displays curiosity, enjoys learning and gathering new insights
- Must have outstanding writing and verbal communications skills with demonstrable copywriting experience
- Demonstrated ability to apply learnings to recommended outcomes and communicate to broader audiences
- Experience in digital and traditional content-driven lead generation is a big plus
- Strong communication and interpersonal skills, experience working directly with a sales team is a big plus
- Experience working in a B2B demand gen environment a plus
Location
Seattle, WA
Our hybrid work model includes three days in the office each week, providing a mix of in-person collaboration and remote flexibility
Compensation
Base Salary: $170,000-230,000. Individual compensation within this range will depend on several factors, including your skills, experience, education/training, and the level at which you join. We also consider internal equity, market conditions, and overall business needs.
Cash Incentives: Cash incentives are also available.
Stock Options: The opportunity for ownership is an exciting part of Amperity’s total compensation package. Every employee at Amperity receives a new-hire equity grant, commensurate with the scope of their position.
Benefits
We offer all the benefits you'd expect from a great place to work: 100% employee healthcare coverage, transportation subsidies, a comfortable work environment with plenty of snacks, and other employee experience perks like events and activities, both in-person and remote. We also offer self-managed PTO and the flexibility to do your best work in the way that works for you. We provide an inclusive environment where you'll be challenged to find and unlock your full potential, surrounded by a team of world-class people driving for excellence. For more details on our benefits, please see our US Benefits & Perks Guide.
Amperity is proud to be an equal opportunity employer. We do not discriminate on the basis of race, religion, color, national origin, sex (including pregnancy, childbirth, and reproductive health choices), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as someone with a disability, political views or activity, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state, and local law.